Everything in-house: from design to completion
With our own design studio, furniture workshop and a team of 60 experienced professionals, we take care of the entire process for you.
With more than 65 years of knowledge and experience, WSB is firmly established in optical retail. We create optical store interiors in which circulation, brand experience, lighting and product presentation reinforce each other. From design and project coordination to production and completion.
One point of contact
One dedicated contact guides the entire refurbishment from start to finish.
Installation across Europe
We have completed projects in inspiring locations such as Texel, Corsica and Martigny.
Family business since 1958
A stable and reliable partner for more than 65 years.
Completion
Recent projects
Retail design optician
Good eyewear store entrepreneurs recognize this question: How do I create shopping experience in my optical shop? Our retail designers have a good answer: WSB is nr 1 in Interior design for opticians.
Design and shopfitting optical stores
What innovations for my optician stores will I adjust?How will I focus myself on retail brands? What means brand design for my store? How can I increase my market share? If I want to reach the top, how do I deal with budget control and monitoring? Who is able to translate the DNA of my strategy into a successful store design? Contact WSB for more.
"Perfect from A to Z with quality support for the creation of my store. Thanks to Rick and his team."
February 2014 was our first contact in the store in DEURNE, and we then went for lunch together in the center of Antwerp. It was a truly pleasant first meeting.…
February 2014 was our first contact in the store in DEURNE, and we then went for lunch together in the center of Antwerp. It was a truly pleasant first meeting. Three weeks later, we were in Scherpenzeel at the invitation of Nico and Rick to visit the WSB company, and I must say, the connection was perfect from the very first minute. We quickly reached an agreement for collaboration, and the store was beautifully designed and perfectly executed.
In early 2000, the building in Wommelgem came up for sale, and we went to take a look together. Nico and Rick were already dreaming of a new collaboration, and for Thomas and Frits, it was the most natural thing in the world, with the well-known result... the 2025 design award worldwide at Mido in Milan, and the rest is history.
It wasn't the first time WSB took on the renovation of our store in Burgum. And once again, the WSB team impressed us with a stunning design to bring Brinksma…
It wasn't the first time WSB took on the renovation of our store in Burgum. And once again, the WSB team impressed us with a stunning design to bring Brinksma Optiek Burgum completely up to date. The beautiful herringbone-patterned PVC floor laid the foundation for the new interior, featuring unique elements. “What light and space!” is a common reaction from our customers. People of all ages are full of praise for the ambiance and appearance. Just three and a half weeks after demolition began, the store was ready to reopen. And we are full of praise for WSB's approach. Rick Schreuder and team; thank you!
The whole team is there for you, from the start to the finish. Everyone takes great care in realizing the project. The delivery was flawless, it was very impressive. Speed…
The whole team is there for you, from the start to the finish. Everyone takes great care in realizing the project. The delivery was flawless, it was very impressive. Speed and professionalism on point. I absolutely do not regret applying and if I have a next project it will be with you!!! Thanks and see you soon.
We are absolutely satisfied with the work! From the first meeting with Sven Brixius from WSB Ladenbau to planning and execution, everything went great! We have a beautiful store that…
We are absolutely satisfied with the work! From the first meeting with Sven Brixius from WSB Ladenbau to planning and execution, everything went great! We have a beautiful store that makes everyone happy! Thank you.
WSB is not an obvious choice as a Flemish optician with renovation plans. The distance from Scherpenzeel to Oudenaarde makes it less cost efficient, but we still worked our plans…
WSB is not an obvious choice as a Flemish optician with renovation plans. The distance from Scherpenzeel to Oudenaarde makes it less cost efficient, but we still worked our plans out and we don't regret our decision! We sought confirmation of what we had previously been told by honest Flemish fellow opticians who had already worked successfully with WSB. To be completely sure, we visited the showroom in the Netherlands. All initial contacts were handled by Nico, manager of WSB. A brilliant individual who knows how to combine Dutch sobriety, an eye for detail and business acumen in an attractive concept. The entire WSB team is filled with a dynamic that is particularly inspiring. Our business was ready 4 days earlier than expected and was delivered within budget. "Say it all". No delay, no stress. Our business has been completely renovated in barely 6 weeks with amazing results. Inspiring, making clear agreements & fulfilling them, unburdening & moreover solving problems, results in satisfied customers. That's what we do as opticians, working for our own account, right?
Retail design optician
Good eyewear store entrepreneurs recognize this question: How do I create shopping experience in my optical shop? Our retail designers have a good answer: WSB is nr 1 in Interior design for opticians.
Design and shopfitting optical stores
What innovations for my optician stores will I adjust? How will I focus myself on retail brands? What means brand design for my store? How can I increase my market share? If I want to reach the top, how do I deal with budget control and monitoring? Who is able to translate the DNA of my strategy into a successful store design? Call the dutch specialists of WSB Shopfitting Group for an inspiring conversation: +44 20 4534 7670. Our retail designers visit world cities like New York, Paris, Milan, Berlin and so on.