Van Leeuwen Opticien

The philosophy behind a transparent shop design

The shop is almost completely round at the front with a view on all sides of the square and the main street. Rick Blankenstijn of WSB: ‘Our philosophy (of Wouter, Maarten and me) was to create a transparent store with a wow experience on the outside. Now that was not easy because the building had an outdated appearance on the outside. But a complete wrapping and façade renovation in a stylish dark color have emphasized the collection inside the store and the craftsmanship of the team. Because the building is higher on the square side, attention has been paid to an attractive and dark ceiling with cool eco-green elements. The play of colors and the designed materials received special attention from Maarten, Wouter and WSB. We wanted to create an attractive, high-quality and creative look without it looking too luxurious or too cheap. Wouter and Maarten have a pretty good feel for their eyewear collection. On the one hand, this revolves around good quality brands, but also high-quality and affordable collections where you do not pay so much for the brand as for the quality in the store. There is a real focus on a nice collection of children’s glasses and computer glasses!’

Renovation plans?

Call our interior architects for a brainstorming session. WSB is strong in the design and realization of (turn key) facilities. For retail, office and living. We are also strong in creating professional studios such as refraction rooms, workshop equipment, etc. Ask for the Wow factor in design and execution!