Van Hell Juweliers

A new step in the successful family business Van Hell Juweliers

With the acquisition of jeweler Aalbers in Zwolle, Van Hell Juweliers takes a new step in their successful family business. After years of strategic decisions, renovations in Amersfoort and Apeldoorn, and the opening of an impressive Breitling Store at an A1 location in Apeldoorn, the newest branch has become a reality. WSBDesign.com took on the challenge of turning the jeweler’s store renovation in Zwolle into an elegant and functional design. With a subtle reference to the existing branches, the new store seamlessly fits the concept and, together with Amersfoort and Apeldoorn, forms the now legendary “Golden Triangle.”

Craftsmanship and luxury in the jeweler of Zwolle

During the store renovation in Zwolle, craftsmanship and experience were central. The existing building was completely renovated, preserving the charm of the original architecture while simultaneously creating a modern, luxurious ambiance. Warm wood, natural stone, luxury leather, and high-quality fabrics together form the décor. The lighting plan was carefully designed to optimally present the collection of watches, jewelry, and wedding rings. Display cases and presentation elements enhance the experience, making customers feel welcome and allowing them to enjoy the collection in complete comfort.